Having worked with over 100 freelance writers in India over the years, we have empowered ourselves with the do’s and don’ts of hiring a freelance writer.

As Google has become tougher with low quality content with their recent Panda Updates, hiring the right freelance writer for your project has become all the more important. For example, don’t go for a freelancer simply because they offer the lowest bid or great samples. Hiring a freelance writer is just much more than that. You want to hire someone who is ready to work with you on a long-term basis, someone who knows your business, your industry and the dynamics of SEO content writing. So how would you determine the best fit for your projects? Here is a list of traits to match your prospective hire against. If you are a freelance writer, make sure you work on the following skills in order to remain hireable in a competitive scenario.

Professional: Professionalism is a key aspect of hiring a freelance writer. More often than not, freelance writers, especially that are inexperienced, will take you for granted. Professional freelance writers won’t overestimate themselves and stick to the ethics. They will commit themselves to a project only when they feel they can do justice to it and are available enough to focus on the project the way it deserves. From a freelance writer standpoint, being honest and upfront not only saves your time but also establish your belief in them. From a client’s point of view, you’re more likely to go back to a professional writer in future when you need to hire freelance writing services.

Timely Delivery: Timely delivery is a concern for many, especially when you hire freelance writers that work remotely. Disregarding the deadlines, whether intentional or innocent, can cause irreparable losses to clients business. A freelance writer must take deadlines seriously, to not only improve their credibility but also ensure their clients SEO campaigns run unaffected.

Responsive: When you work remotely without the direct supervision of your employer, the only thing that assures them is your constant communication and prompt response. If you don’t respond to their queries quickly enough or delay in sending your queries related to a project, you essentially do their business a great disservice. A freelance writer is supposed to be responsive in communication and be reachable when the client needs them.

Creative: Writing is all about creativity. As a freelancer, you may not have access to great on the job training imparted at a full-time job, but you still must improve your creative writing skills or become jobless. In SEO content writing, you need to constantly come up with creative thoughts in order to adapt to the content requirements to an entirely different business vertical. Therefore, it is important that you stay updated on the various areas of writing.

Creativity also means you need to take your skills to the next level gradually. For instance, if you have been writing articles for a particular industry (say technology) for a while, you must also learn how to write an e-book or a press release if the situation demands it. Anticipating it and preparing yourself accordingly may stand you in good stead. For freelancer writers, it is important to read the different press releases on PR Web to acquaint themselves with the standard press release writing patterns and style of language or presentations.

Loyal: Loyalty is a great trait of a rock star freelance writer. It is important to be loyal to your client with their confidentiality clauses. The more you develop your loyalty, the more likely it is for them to offer better work and wages. It is indeed very difficult to find a loyal freelance writer in today’s world. Therefore, it is your great chance to develop a great long-term relationship with your potential vendor.

The post 5 Qualities of a Rock Star Freelance Writer appeared first on SEO Content Writer.

The SEO content writing industry has changed quite dramatically in the past couple of years. Since our inception back in 2007, we have seen a great deal of changes in the requirements of our clients looking for content writing services. The reasons can be attributed to Google Panda updates as much as the changing business dynamics in a competitive online marketing landscape.

From the perspective of a US company looking for an Indian content writing firm for long-term partnership, it is extremely essential to consider a wide range of options before they commit themselves to a strategic relationship. Here are a few of them for your consideration:

 Cost: What’s Their Best Price for Bulk Orders?

If you’re looking for a long-term relationship with an SEO content writing firm, it is extremely important to settle down for the most competitive price possible, especially when you’re outsourcing bulk content writing assignments. In reality, there’s no fixed industry rate when it comes to content writing unless you’re looking at choosing a full-time freelancer as an option. Still, when you go for a professional and experienced content writing firm, you have to pay that extra dollar to achieve better quality and professional treatment to your requirements.

 Depending on the volume of your order and budget, search for a content writing firm that best suits your budget priorities. Some companies are pretty discreet about their prices whereas others are pretty vocal. For example, we offer our Article Writing Services at flat rate of $5 per article for bulk orders. However, don’t let the cost be your top priority – more often than not, companies with the lowest price model tends to compromise the quality aspect. Therefore, you’re unlikely to get good deals working with them. Contact us to learn more about competitive price in content writing.

Consistency: Are They Consistent with the Quality?

The most challenging aspect of working with a content writing firm is the consistency in quality. When you’re looking for outsourcing your content writing assignments to an Indian content writing firm, you don’t want them to be inconsistent with the content quality down the line. This generally happens when you don’t have any idea of the teams working on your projects and whether they have considerable experience working in the content writing industry. Ideally, your vendor company should allow you to choose their writers for your projects once and then continue to employ them going forward. But, unfortunately, this usually doesn’t happen in many cases.

Be extremely particular about who is working on your projects, if you want to see consistent quality across the entire span of the project. Not sure how to do this? Let us help you.

Commitment: Are They Committed Enough in the Long-run?

Many content writing companies tend to take their clients for granted as the time passes by and they grow in size acquiring more clients. When you’re partnering with a content writing firm in India, make sure they remain committed enough throughout the span of your projects. Clearly, you can’t afford to hire an auditor or police the content yourself on a regular  basis; this is why the company you hire should be ethically upright and professional enough to treat your projects with the same priority right through the entire duration of your projects. In short, consider hiring a content writing firm only when they appear committed enough for a long-term relationship. If possible, don’t hesitate to ask for a couple of client references to establish their credibility.

Compensation: Are They Ready to Compensate You for the Delay?

No matter how committed your vendor is, occasional hitches are a part and parcel of working with a company on a long-term basis. After all, they employ some human writers (not robots) to work on your projects, right? However, a professional content writing firm makes sure the delays don’t recur too often and become a part of their regular practice. Frequent delays can cost your company critical dollars and worse, may result in the losses at your end. Therefore, under no circumstance should you allow your vendors to resort to excuses for not delivering your projects in time.

One of the best ways to protect your interests is to add a conditional clause to your annual agreement with the vendor company. For instance, the vendor company should agree to charge a dollar less per article in the unlikely delay in the deliverables by an entire week. This should keep them on their toes and committed to deadlines.

Communication: Do They Understand Your Requirements Properly?

Nothing affects your content quality quite like a poor communication process. When multiple writers are working on your assignments, each one may have specific questions and approach to writing your content. Unless they understand your requirements correctly, you’re unlikely to achieve the best results. Make sure there’s a dedicated account manager who understands your requirements properly. It could be a project manager having substantial experiences in managing a team of writers or someone servicing similar clients in the past. Unless you take care of this delicate aspect of hiring a content writing firm, you’re more likely to regret making the wrong choice.

What’s more? What else would you like to add to the above points?

The writer is the CEO and managing director of SEO-ContentWriter.com, a premier content writing firm in India. You can email him at info@seo-contentwriter.com

The post Want to Hire a Content Writing Firm for Long-term Partnership in India? Mind The Five C’s appeared first on SEO Content Writer.

The SEO industry has grown and evolved quite dramatically over the past few years. As a SEO services provider, you meet a lot of clients online, address their queries on a daily basis. However, sometimes, it’ really tough to address the queries of some non-tech savvy clients that don’t know much about SEO. While it’s really hard to explain how SEO benefits their business, you don’t want to give up on them. Therefore, patience is the key. Here are four examples of how I’ve personally dealt with a client who was very specific about how much he wanted to invest in SEO. Hope this helps:

Client: What is the difference between links and keywords!

Answer: Keywords are what your prospective customers would type into Google search engine to find you. If, for example, they look for “shared hosting services” on Google, your website should be able to rank well for this keyword, so that your visitors find your website and contact you.

Links are what Google considers seriously before ranking your website for any specific keyword. For example, if your website has 1000 backlinks from various online sources for the keyword “shared hosting services”, Google is likely to rank your website higher than your competitors. This is very critical to getting new customers, as many websites offering similar services, usually compete with your websites for similar keywords. Therefore, it all boils down to the quality of your SEO campaign and both quality & volume of your link portfolio. Because Google tends to take these factors seriously to show your website higher up on its result pages for specific search queries.

Client: Why do we have to build links? Please, tell me the difference and advantagesdisadvantages of doing each. We would be providng shared hosting services to begin with moving onto cloud and dedicated server hosting.

Answer: Technically, your website should be able to rank higher on Google result pages so your customers can find you, and not your competitors when they use the keywords related to your services. To make sure that your website achieve better higher visibility over your competitors, you need to SEO optimize your website to make it Google-friendly. Of many tactics followed to make your website Google-friendly, link building is considered the most important. In fact, link building is the bare minimum if you want your website to be visible to your customers for business-critical keywords such as shared hosting services.

There are’t specific advantages or disadvantages of any services as such; they are just different types of campaigns your can choose from. From an SEO Vendor standpoint, I would say you should go for Keyword Rankings more than Link Building. This is because you can keep a check on the performances of the keywords and the traffic to your websites which will indicate if the SEO vendor you’re spending your money on, is actually offering quality SEO services.

Client: If Im looking for key words like hosting, webhosting, web hosting, web, shared hosting, shared, dedicated hosting, dedicated, business hosting, business webhosting, simple hosting, simplehosting, simple webhosting, simple web hosting

Answer: These are extremely competitive keywords for a brand-new website like yours.

Client: How long would it take for our site to appear as no.1 and on first page? How much would it cost?

Answer: It depends on how much you want to invest in SEO. If you invest low it might take a year; with higher investment, it might take less. Trust me, SEO is less about money, more about patience. Clients who understand SEO know they have to wait at least six months for their efforts to bear fruit. The same holds true for off-line advertising landscape as well.

When it comes a brand-new website like yours, I’d prefer to choose less competitive keywords to begin with and continue with them for the first six months. When your website ranks higher for them, you should go for more competitive keywords like the ones you have mentioned above. It’s the best strategy.

The post How to Address the Queries of Your Non-SEO Savvy Clients – 4 Examples appeared first on SEO Content Writer.

At the cost of sounding overtly critical of my very own SEO brethren, I have to cite some examples that you might find brutally familiar if you have dealt with a few SEO companies in India. I don’t mean to say all SEO companies are unprofessional but to my sheer misfortune, I’ve always had the coincidence of being rubbed the wrong way. So, if this sounds very sarcastic to you, you might turn away from this post and get on with life.

Are You An Indian SEO Company Looking for A Content Writing Vendor?

Then this post is definitely for you…

So what gets on my nerves about those unprofessional Indian SEO companies?

Asking Prices Upfront: You might think there is nothing wrong with asking the rates of our content writing services. Yes, there’s absolutely nothing wrong with inquiring the prices of our services as long as both of us understand your content requirements.

As a professional SEO content writing services provider, we make sure we offer you the best prices in the industry. However, we need to know the kind of content you’re looking for. No two projects are alike, and there are several factors that decide the prices of our content writing services. Every project requires unique treatments in terms of research time, industry and demography analysis. So, there cannot be an exact price for every project we deal with.

Unless you send us an email with brief details of your content writing requirements, how would we tell you the rates of our services? Wouldn’t you get a wrong impression if we told you the standard rates of our services?

So, the next time you want to ask me the prices of our services, please, send us the details of your content writing requirements beforehand. Trust us, it helps!

Wasting Time on IMs: Instant Messengers are a great tool of business communication as long as you understand why they were invented in the first place. IMs are supposed to be resorted to when neither a phone call or email message seems to help the cause.

IMs have proven to be an effective mode of communication between coders and clients. Practically, coders can’t be on a conference call at the same time they code to fix every bug on the fly. Likewise, you can’t send emails to a coder for each bug he has to fix. Under such circumstances, IMs (Skype) can be of great help.

But, why would you want us to be on Skype and ask us the prices when you haven’t sent us the details of your requirements? For content writing services, we’d rather talk to you over phone when we’ve analyzed your requirements and we both have mutually agreed upon the estimated budget for your services over emails.

Expecting Miracles for Peanuts: Honestly, you get what you pay for, and this holds true for services across all verticals. We analyze your requirements and send you a sample for you evaluation, you agree with the quality and then we move ahead with the project. Life is easy that way.

But, some clients have a penchant of making things complicated for you. They would agree with your sample and then change their mind as you begin to work on their content. When you don’t know what you were looking for in the first place, why would you expect us to spend more time on your content that you can possibly pay us for?

To top it up, they would expect you to work twice as hard on your projects for less than a quarter of your standard rates. Seriously, some people don’t seem to appreciate the skills required to deliver quality content. It’s not a joke!

Dishonoring Deadlines: In a competitive SEO industry, respecting deadlines are the key to growth. When we have set a deadline for your project, we expect you to respond to the deliverables within a reasonable timeframe to let us move ahead with the next content piece on the to-do list. You’re not the only client we’re working for and neither can you appreciate our commitment to our turn-around time.

Then you shouldn’t expect us to put the rest of our clients on hold, and wait for your vacation to get over before you could possibly reply to our emails with your feedback.

It doesn’t work that way. Maybe, it’s time you should stop treating a professional company at par with a freelancer. Even freelancers (dedicated for your projects) would take offence at that.

Having Hidden Agendas: The world is full of crooks, but we’re told we need to trust people in running a business successfully. So we trust you to pay the invoice when they are due, and not when they are overdue. Would you make your credit card company wait to pay them back for your monthly bill? So, would you mind paying us some fine for on late payment?

Then pay us within a reasonable timeframe as you’d expect us to deliver the content within the deadline. Some clients have hidden agendas and they wouldn’t pay you unless you follow up with them until you give up.

The post 5 Behavioral Patterns of All Unprofessional SEO Companies in India appeared first on SEO Content Writer.

The online marketing industry is going through a transformation these days with Google increasingly personalizing the search results based on your past search behavior. While keywords are still important for your SEO efforts, quality content, especially with a viral-effect, has taken precedence over all else.

Therefore, online marketing strategies across the planet are putting a lot of emphasis on making the content go viral. Whether you are an ambitious blogger looking to monetize your blog for Adsense or an e-commerce entrepreneur trying to make your social marketing work for your business, knowing how the content goes viral helps.

So here are some practical tips if you want to train your SEO content writer for viral marketing.

Writing Research Oriented Articles: Today, the Internet is teeming with blogs and websites offering information on topics as simple as “how to bake a cake” to as complex as “how to cook up a lie”. However, what still remains a challenge for most writers is to get their articles a decent number visits each time. More often than not, your SEO content writers aren’t familiar with how to write for the Internet audiences and understand their user behavior. In other words, they don’t write keeping the target audience in mind. Worse, a lot of content writers don’t even know who their target audiences are.

To get around these issues, the primary step should be to explain your new writer what the Internet audience thinks like. The writer needs to know how to research on the Internet to establish the type of information your audience is looking for. The potential search queries or questions on Quora for example, can form a potential basis on which you can develop a strategy on what your potential audiences are looking for.

In short, let the new writers learn a bit about social behaviors of your audiences and then devise a strategy on how to develop reader-friendly articles.

Crafting Kick-Ass Headlines: Okay. So your writers are able to deliver quality articles based on popular keywords and search queries, but your articles aren’t still able to drive any traffic to your blog, right?

While it sounds familiar to you, your articles don’t stand out in the crowd and therefore, aren’t able to make the first impression. “But, didn’t my writers deliver research-intensive articles?” you wonder. Well, try revisiting your article headlines and you might find the culprit – yes you guessed it – the article title.

Answer this – when Google returns you a bunch of results to choose from, what catches your fancy instantly? Yes, more of than not, it’s the title of an article, right? Believe it or not, the headlines of your articles decide their very destiny; blame it on the sheer amount of articles your potential visitors are exposed to. Add to it, the number of links shared on social channels, and your audiences gaze at your article’s headline skeptically.

Your writers might have spent a couple of hours researching and writing the articles, but without a compelling title, they just fall flat and your audiences will prefer to turn away from your headline as they apparently have nothing substantial to offer.

Optimizing the Content before Publishing: Technically, the SEO content writers are supposed to focus on content writing and not on publishing them online. However, with the online marketing getting extremely competitive, many companies want their writers to carry out multi-tasking responsibilities including publishing the articles. Many of them aren’t as SEO-savvy as you would expect them to be, and they won’t be able to make full justice to the SEO part while publishing the articles and therefore, robbing the articles of their ability to get found on search engine result pages.

When training your SEO content writers for the content publishing task, treat them not as a writer, but as an SEO specialist. This change of perception will help you teach them the nuances of optimization techniques, the cause and effects of optimization and search engine visibility. Once, your writers are able to establish their relationship and decipher the equation, they are less likely to leave you stressed out.

Sharing the Articles on Social Sites: Even after you subject your writers to the complex intricacies of SEO, you’re far from done. Unless they know the entire gamut of social media optimization, your articles are still risking your articles going in the wrong direction. To achieve optimum exposure for your articles, train your writers about how to share them on Facebook, Twitter and Google+ Page, which brings us to our next point – building social marketing strategy.

Building Social Marketing Strategy: Now that Google has officially tweaked its algorithm for personalized and location-based search queries, you are left with no option without teaching your SEO writers how to build an effective social media marketing strategy and write articles bearing the behaviors of social media audiences in mind.

Your success on social media marketing depends as much on the quality of your articles as on your ability to share them across Facebook, Twitter and Google+. While you need to nail it with a catchy headline within the 140-character limit on Twitter, Facebook and Google+ require you to be more creatively interactive to entice your audiences. In short, your SEO content writer needs to understand the pulse of your target audiences on social media channels, and know how to seduce them to click on the links and drive them to your website.

The post How to Train Your SEO Content Writer for Viral Marketing appeared first on SEO Content Writer.

Future of SEO, Google Panda, Local SEO, Organic Content, Social Signals

I just read an article that says SEO, particularly the conventional link building techniques are going to be obsolete going forward. Why? Because Google has dramatically changed its algorithms to make their search results more human and less robotic. Consider this: Unlike the yesteryear, Google now considers the following to evaluate your web presence:

• Social Signals
• Local Listings
• Panda Compliance

Another article written by Mashable echoes similar thoughts about the future of SEO practices. SEO is no longer a search engine driven promotional technique – it is now based on human experiences now, and the future of SEO is going to be increasingly more social and human.

Both the articles predict a paradigm shift in the way we will need to practice SEO in the near future. The future of SEO will change dramatically and require a completely new approach in order to gain marketing momentum. So what are the essential aspects of SEO in 2012?

Local SEO Optimization: Mashable.com strongly suggests the webmasters to take care of local optimization factors including Citations and Consumer Reviews. Citations essentially ensure that your accurate business information is listed across reputable Internet sources with a consistent business and location entry. For example, if your business is known as Top League Technologies, Bhubaneswar on Google Places and Top League Tech on other sources, then it might considered inconsistent by Google.

Likewise, Consumers reviews are going to be critical to your online presence as well. Apart from reviews from Google Places, it makes a lot of sense to get favorable reviews from Yelp or Trip Advisor.

Organic Content Development: Google Panda has come down hard on duplicate and spammed content practices. In the last couple of months, Google has demonstrated a ruthless approach to devalue duplicate, spammed, spun or scrapped content across its database. If this is any indication, the future of SEO is going to be all about organic content development. Guest blogging is already a hit, but there are other methods of generating content that is organic and Google panda compliant. Writing content with social aspects in mind will go a long way.

Moreover, the future of SEO will look at the concept of “Keyword Optimization” in a whole new way. While choosing your keywords, think of what people are going to enter as their search queries rather than what Keyword Analysis tool says. Of course, the data from your keyword analysis tools is important, but Google is going to emphasize a lot on the social value of your content, and not much less on the keyword optimization.

Social Signals: Google has already taken social signals seriously because social networks have overshadowed the influence of search engines. Google has also introduced personalized search which ranks the social content higher than anything else. Get ready to see it evolve quietly dramatically as we enter 2012. So, you should not only share your content on Facebook Twitter and Google+, but also build on your social presence strategically.

So are you ready for the Future of SEO?

The post Will SEO in 2012 be More Social and Less Robotic? appeared first on SEO Content Writer.

In order to fill the void, we have decided to open a training program to cater to the needs of semi-skilled and ambitious content writers in the city. The purpose of the training is to enable and empower the writers to learn the ropes of professional SEO content writing and embark on a lucrative content writing career opportunities.

Why Do You Need Training?
In the last 5 years of our operation in Bhubaneswar, we have screened over a thousand resumes from aspiring freelance writers, interviewed nearly 300 applicants for content writer positions, and worked with over 150 writers across the country.

If we talk about the figures for the above in the Bhubaneswar alone, then the number of resumes we have in our career database for content writer positions is above 200 and still counting. However, surprisingly, over 80% of these candidates are too inexperienced to be considered seriously for professional SEO content writing positions in any company.

Professional SEO content writing requires the candidates to have sound knowledge of grammar, a natural flow of thoughts and a flair for writing. Especially, the candidates need to be conversant with the content writing patterns for the US, UK and the European audience. Moreover, it is important for them to tailor their writing style according to the tastes of the Internet audience. These are some of the things that we train our in-house writers for on a daily basis.

Opportunities for Trained SEO Content Writers in Bhubaneswar
There’s ample of career opportunities for trained SEO content writers in Bhubaneswar. As the leading SEO content writing services provider in the region, we come up with many interesting projects from time to time and need content writers to support the projects. In the past years, we have collaborated with various HR agencies, floated ads in the local news papers and painted the Web red in our quest for skilled SEO content writers.

Although we have received an enormous response to our advertisements, we have felt most of them need professional training to hone their skills and take them close to what our off-shore clients aspire for.

This has inspired us, time and again, to offer a training program in SEO content writing, help many aspiring writers sharpen their skills and introduce them to suitable content writing opportunities across the city.

At Top League Technologies, we also work with over a dozen of IT companies who constantly look for dedicated SEO content writers to meet their in-house demand. Therefore, there is a great deal of opportunities for skilled and trained SEO content writers in Bhubaneswar.

The salary for a trained, skilled and fairly experienced content writer would be in the neighborhood of 7000-10000 rupees per month to begin with. Of course, like any other jobs, the salary goes up and commensurate with your level of expertise to handle challenging projects.

How Can I Avail The Content Writing Training in Bhubaneswar?
If you are an ambitious writer who wants to make it big in a professionally lucrative SEO content writing industry, we have limited availability for trainees. The training period is for 3 months and we select candidates based on their performance in a preliminary writing test. This is to ensure the candidates meet our training standards.

Please, write to us and send in your update resume at career@seo-contentwriter.com or join our Facebook page.

The post Are You Looking for SEO Content Writing Training/Jobs in Bhubaneswar? appeared first on SEO Content Writer.

Therefore, Google has made sure that they educate the Google Apps account holders (especially companies and organizations) to learn the security aspects of running Google+ plus features on their Google Apps account and then activate or enable the same on their own after complete understanding of the potential consequences. Why Are The Consequences of Running Google Plus on Your Google Apps Account?

Before you enable Google+ on your organization, please keep a few things in mind:

• Your users can interact and share content with others outside your organization.
• Your users can export or transfer their Google+ data.
• Your users can’t create or edit their Google+ data when the service is disabled.

Click here for the complete Google+ Rollout Tips.

Ways to Enable Google Plus on Google Apps

• Log in to your Google Apps account.

• Click on the “Manage this domain option”. You can choose to open it on a new tab for your ease. It takes you to the Dashboard of Google Apps.

• Once you are on the Dashboard, look at the “Organization & Users” option next to the Dashboard option. Click on the “Organization & Users” option. It takes you the page that displays the name of your Google Apps users.
• There are two different tabs such as “Users” and “Services”. Click on the “Services” tab. It shows you the Core Google Apps Suite. Take a look at all features available there and their activity status. Some features are ON as a default setting while the rest are OFF.

• Scroll down below to see “Additional Services”. If you’re currently on a FREE Google Apps, all the “Additional Services” will be “OFF” as default setting.

• Look for the “Google+” service. It is located between Google Webmaster Tools and iGoogle. This option is in the inactive mode and you can’t enable it at this step. Google says, you must turn on “Picassa Web Albums” before you are able to enable Google+ feature.

• Scroll down below to look for the Picassa Web Albums. It is located between Partner Program and Shopping List. Click on the ON option and enable it. Then scroll back to the Google+ feature and you can see it is in the active mode now.

• When you click on the option to turn on and enable Google+, a pop-up window shows up with a warning signal. This is because Google wants to tell you to read and be familiar with the potential consequences of enabling the Google+ for your Google Apps.

Click here for the complete Google+ Rollout Tips.

• At the bottom of the pop-up window, there are two options to either Turn Google+ on or Leave Google+ off. Once you read and become familiar with all Google+ Rollout Tips, you can click on the Turn Google+ on option.

• Then click on the “Save Changes” option.

• Once you save the changes, open another window on a new tab and log on to Plus.Google.com and you can now JOIN and CREATE a public Google+ profile for your organization.

NB: Before you enable Google+ feature on Google Apps panel, make sure to turn some services off for certain users. It’s like Parental Control on Satellite TV channels. This is an important step to make your data secure and prevent potential misuse of the Google services by any user in future.

The post How to Enable Google+ on Google Apps appeared first on SEO Content Writer.

If you’re an SEO article writer, you’re probably aware of Google’s farmer updates and how they have turned the SEO world upside down. Today, webmasters are being extremely careful about choosing their article writing company as they want to make sure their content is good enough for Google guidelines. Therefore, ambitious SEO article writers should follow the best article writing practices to make sure their articles comply with Google’s content quality guidelines. Here are a few things you must keep in mind before you approach your next article:

Focus on Information: The Web is growing bigger and Google is getting smarter. The new algorithms (aka Panda updates) have been designed to value articles that offer original information to the users. Now, Google’s renewed algorithms can spot if your articles contain the same information that is already available within Google’s database. Therefore, if your articles aren’t original enough, Google may not value them as much. In other words, your articles will rank lower in terms of Google search algorithm parameters.

To avoid this, you should have a fresh approach towards SEO article writing. Try to focus more on the quality of information rather than the word-count. Join relevant forums and discussion board to develop an idea on what potential readers are looking for. Your best articles are hidden in the discussions across the Web, so take advantage of them. Do your own research to find the right information in order to make your SEO articles more valuable for Google search engines.

Avoid being Keyword-Centric: We are living in the world of Facebook, Twitter and Google+ where valuable information has a way being recognized and rewarded. Therefore, it’s pointless to go focus too much on SEO aspect of your articles. Using target keywords here and there are fine, but the prime importance must go to the quality of the articles rather than the other way round.

Don’t stress too much on whether you can begin the first sentences with the target keywords or use them in the headings. If you articles are based on research and read naturally, they will get recognized across the social web faster than search engines. Google’s renewed algorithms are smart enough to recognize the social popularity of your articles as well. Therefore, it’s time to shift your focus from keywords to quality information.

Write for Niche Audience: This may be convention wisdom but still holds true today. Keeping your target audience in mind is critical to improving the compliance of your SEO articles for Google search algorithms. This aspect has assumed more importance as Google’s farm updates have been designed to offer the most relevant results and information to the users. Therefore, if your SEO articles are crafted with your target readers in mind, they have increasing chances of being rewarded well on Google’s ranking priorities.

Try to develop articles around the subjects that interest your niche audience. Do a lot more research on what your potential audience is looking for. Write down their questions and see how your articles can address their queries. Use a personal tone to make your SEO articles read naturally and appeal to the taste of the potential readers.

Avoid Rewriting Others Articles: Many SEO article writers have misunderstood Google farmer updates and assume quality content is all about original text. It’s time to wake up and smell the coffee – Google doesn’t value spun content anymore. So, there’s no point in sweating over quantity of articles. Moreover, avoid the temptation of rewriting popular articles to steal the advantages. Google is smart enough to recognize the same and devalue your articles categorically. There’s no alternative to doing your own research and writing fresh, innovative and informative SEO articles for better Google rankings and higher social recognition.

Make It Interactive: If you’re active on the social Web, you would have noticed an increasing social inclination towards interactive content. Today, your potential readers are being ambushed by too many articles across the Social Web. They have developed a habit of scanning through their social updates to spot articles that look actually interesting to their eyes at first sight. Therefore, by using interesting and visually interactive images, you can enhance the visual interaction of your target audience. Plus, present the information around your images in a way that appears relevant to the images. Spend some additional time on your SEO articles to make them appear more interactive before you post them.

Post Panda updates, SEO article writers are beginning to approach their articles in a way we couldn’t have imagined before. Article writers can no longer enhance the popularity of their articles buy following the old tricks. The Social Web has also empowered your audience to read articles that are really worth their time. In a way, Google Panda updates have been devised to rank articles based on their social popularity as well. Therefore, it makes a lot of sense for SEO article writers to approach their article writing strategies in a whole new way.

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Right from its inception back in 1998, Google has always designed, tweaked and tailored its search algorithms to offer the most organic results to its visitors. Therefore, it has always proved to be critical and lethal to webmasters that resort to Black Hat SEO techniques in the past 13 years (Google celebrated its 13th bday just the other day).

Black Hat SEO, as technically known as across the industry, is an SEO practice designed to manipulate or game Google’s search algorithms. For example, until a couple of years ago, cunning webmasters were able to stuff keywords into their websites to increase their chances of being shown up on Google’s SERPs. However, at Google, they have been working really hard to constantly improve their search algorithms in such a manner that many Black Hat SEO practitioners finally got their website banned and de-indexed altogether.

There are many techniques which are highly unethical on Google’s radar, and many unsuspecting e-commerce websites get their website banned or deindexed from Google’s database when they hire SEO companies that rely heavily on unethical SEO practices.

The problem with getting your website banned or deindexed is you lose your revenue altogether. Worse, your website will lose Google’s trust for so long that it will take you an eternity to get your website back up on SERPs. of Google.

The latest algorithm updates by Google, popularly known as Farmer Updates or Panda Updates, turned the whole SEO world upside down when many popular websites such as Ezine Articles, lost their ranking so badly that it virtually changed the way online marketers looked at Article Marketing as an promotional tool until Feb, 2011.

There are far too many Black Hat SEO techniques deployed by many SEO companies in the name of offering organic SEO services and the consequences of those practices range from a sharp drop in the rankings in Google SERPs to categorical banishment by Google.

Therefore, it is extremely important for webmasters and e-commerce entrepreneurs in the Western countries including the US and the UK to choose their SEO vendors in India very carefully and wisely.

As Googlers are becoming far stronger with their Panda updates, be very careful while choosing your SEO vendors in India. Don’t just settle down for a so-called cost-efficient SEO company in India. Look before you leap. Because, nothing costs you more than losing your business or website being banished by Google.

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